TrinityP3: Solidifying a market leader
Darren Woolley, Global CEO of the leading marketing management consultancy TrinityP3, has been a prominent voice in the Australian and global marketing industries for many years. In 2024, TrinityP3 engaged StoryDisco to develop an always-on content strategy for the wider consultancy, leveraging its existing position and expanding its presence in the market both locally in Australia and globally.
"StoryDisco has been instrumental in developing and focusing our wide range of communications with strategic intent. This delivers results each week, from building the team's profile in the global markets we operate in to driving awareness and preference among our clients and stakeholders. Proving again that it is not what you do, it is how, where and when you do it that delivers the return."
Darren Woolley, Global CEO and founder
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The Approach
We collaborated with TrinityP3 to develop a comprehensive and thoughtful content plan that catered to the needs of marketers/marketing teams, enabling the entire team to showcase their insights and thought leadership. This included collaborating on several initiatives, which garnered significant industry coverage and sparked discussions on how marketers and agencies can work more effectively together.
The Outcome
TrinityP3 has reinforced its leadership position in the local market as the leading Australian pitch consultancy. It has also successfully leveraged this leadership position to elevate its recognition and position on the global marketing stage.
